NAHREP Consulting Services, a marketing and strategy consulting firm specializing in the housing and Latino market, introduces The Strategic Markets Concierge Program. This program is a specialized white-glove service designed to meet the needs of lenders looking for strategic advice and tactical solutions to support their diverse market efforts. NAHREP Consulting Services is offering an all-inclusive partnership initiative to analyze, design and implement top of line strategies for lenders to enhance market share into the most rapidly expanding segments of the market today. According to The State of Hispanic Homeownership Report, an annual publication by The National Association of Hispanic Real Estate Professionals, Latinos accounted for 69 percent of the total net growth in U.S. homeownership in 2015. As the rate of Hispanic homeownership continues to surge, it will be critical for mortgage professionals to engage in marketing strategies that cater to the Latino market in order to stay competitive.
“We are like an extension of their team,” said L. Maria Vergara, President of NAHREP Consulting Services. “Many organizations need specialized expertise and support to get their strategy off the ground or to move it to the next level.”
The Strategic Markets Concierge Program can give lenders much needed guidance and resources to develop an effective diverse market strategy. The subscription based program offers a package of specialized services and can be customized to a company’s level of desired support. With highly developed diagnostic and analysis instruments, specialized marketing review, and invaluable support for implementation, this program is an incredible opportunity for highly sustainable growth in 2017.